Book self–publishing platform

Online lead generation redesign for the largest loan provider in China

We were tasked with redesigning the Homecredit China corporate site in order to drive online loan sales. We used a lean startup approach on site in Shenzhen and Tianjin with direct customer research and managed to deliver the new site within three months, thus creating a new online revenue stream and support for Chinese online activities. We continued to support Chinese innovation activities with a dedicated team.