Prepaid sports card with metrics built in

Industry

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Client

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A quick look

Wellness app platform that integrates multiple wellness activities under one company-provided subscription

Our Mission

Create a new digital employee benefit solution that offers access to multiple wellness and sports activities under one per-employee fee.

Our Approach

We ran our standard validation and market testing methodology to identify features of the product and where the product fits in the existing market. A backend solution and launch marketing materials were created based the initial proof of market process.

Outcomes

  • A fully operating business was created as a viable digital alternative to existing paper based incumbents
  • Generation of activity data points and reporting for employers
  • Integration into a broader corporate structure of products

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